Film Trailers (Blair Witch)
- Jacob
- Jan 10, 2022
- 2 min read
Updated: Jan 17, 2022
Blair Witch (1999)

The trailer starts seemingly normal, everything is perfectly fine.
Makes the audience feel secure

Words giving us a sense of what's happening
Makes us want to know more

B&W shots
The realism of the cameras at the time
Makes it feel like a real report
There was happiness. Excitement.

Textured bg of wood related objects
Bold claim (review) intrigues viewer

Check up. Everything is still "fine" → Tension has begun to form in the group
Starting to fall apart
Hand held shots
Audience also tense

Close ups
Frustration
Mundane footage according to character shown.
Audience also frustrated with him

Text intrigue

Static noise music
Only visible lighting being flashlights
Grainy due to lack of luminosity
Flashbacks to when everything was normal

Lichens. Forest related. Chaotic.
Slight luminosity changes.
Colors faded
More bold claims (intrigued)
Good comparison. Promotes both movies whilst stating this is 'better'

Crying
Distressed
Close up


Handprints
Flashing scenes
Add to the intensity
Scared → actor and audience

The movies title


Oppressive atmosphere
"What was that?"
"We're going to die out here"
The static gets closer
Makes the viewer distressed
We know 3 students disappeared
However we've forgotten that at this point
Our subconscious remembers the subliminal cues

The end scene
Leaves you curious, wondering, wanting to know more
Blair Witch (2000)
Blair Witch (2016)

Dilapidated hallway
Glitching/Flashing
Eerie sound
Slanted shots

Explanation start
Watching creepy video
Calm before the storm

Pan of the Black Hills Woods
Location
Rushing river → rushing thoughts of the woods?

Footage resumes
Running in a hallway
Camera shaking → hand held
Closed door
Opens briefly

"I think that might be my sister"
Close up
Motive for exploring → actor desperate to find her → not thinking straight
Viewer subconsciously notices this

Company logo

Approaching sign
Location

Cameras
Camping gear
Mid Shots

Turn back signs
Close ups
Viewer knows they shouldn't camp there/stay the night

Nightfall
Viewer worries

Night filming
Eerie noise
Disbelief of the witch
Group is getting torn apart

Wooden symbols related to the witch
Viewer feels scared
The lighting adds that element

Date
Beeping noise (unsettling)

Grainy cameras
Flashlights
"We've been walking in a circle"
Lost

Afraid
More figures
Viewer starts to worry

Distrust from the group, viewer feels frustrated
Death → Afraid
Screams

Reviews
Running

Claustrophobia
Stuck, no way out→ Hopeless
Blood → close up
Playing on people's phobias

"There is something out there"
Flashlights → Lack of luminosity
Rain
Hand held shots

Hallways
Handprints make a comeback
Same place as previous students?
Same phenomena!
"I'm so sorry"

Title
Crying
Viewer feels intrigue/helpless


Scared
Something grabs them
Viewer confused/scared
Left wanting to know what grabbed them

Creepy music → makes the audience feel chills
Date again
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